Apple is Coming for Adobe Creative Subscriptions
The News: If you have been feeling the pain of that monthly Adobe Creative Cloud bill, pay attention. Apple just announced Apple Creator Studio, dropping on January 28. It is a new all-in-one subscription that bundles their pro-level video, audio, and design tools into one package.
The Price: It is $12.99 a month (or $129 a year). Compare that to Adobe’s "All Apps" plan which is usually over $600 a year.
The Bundle: You get Final Cut Pro, Logic Pro, and the newly acquired Pixelmator Pro. It covers video editing, audio production, and photo editing on both Mac and iPad.
The Strategy: If your business needs high-quality content but you don't need the hyper-niche tools in Adobe's suite, this could be a massive money saver next month.
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Here is exactly what you get for your $12.99/month and how to actually use it in your business.
Final Cut Pro (Video)
It edits video using a "Magnetic Timeline" that snaps clips together automatically. Use it to chop up social content fast without worrying about leaving accidental black gaps.
Logic Pro (Audio)
It records and polishes audio with a "Mastering Assistant" that balances levels for you. Use it to make your podcast or voiceovers sound like they were recorded in a pro studio.
Pixelmator Pro (Images)
It replaces Photoshop with a cleaner interface built strictly for Mac. Use the "Remove Background" tool to instantly isolate products for your thumbnails or slide decks.
Motion
It builds fancy animated titles and graphics. Only open this if you want to get technical with your branding.
Compressor
It shrinks giant video files without ruining quality. Use it when a file is too big to email or upload.
MainStage
It manages live instruments for concert performances. Unless you are playing a stadium tour, you can safely ignore this.